Consumer rights

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Press release

The European Commission announced today that Coca-Cola has agreed to change some of its labelling practices, following a complaint for greenwashing that BEUC and its members lodged in November 2023 to European consumer authorities, with the support of Client Earth and ECOS. Today’s announcement is the first company commitment since BEUC’s complaint was filed.
Factsheets
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Today, e-commerce is fully part of the consumer shopping experience, revolutionizing the way consumers and businesses interact and bringing them closer than ever. When purchasing online, EU consumers expect products and services to comply with EU law and adhere to fair trade practices, therefore they have a legitimate expectation of quality and durability.
Press release
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Statistics published today in the EU’s alert system for dangerous non-food products report (Safety Gate) highlight the importance of market surveillance and the pressing need to fill regulatory loopholes. Member States’ authorities made a record-high 4,137 notifications to the Safety Gate in 2024, representing nearly a 50% increase compared to 2022.
Position paper
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Online reviews are an important element of consumers’ online purchasing decision. They allow consumers to easily compare feedback and appreciations before making their choice. However, how can consumer know they are genuine, and can they rely on them?

This position paper recommends to both improve online reviews regulation in the context of the upcoming Digital Fairness Fitness Act and, improve the enforcement of existing EU legislation applicable to online reviews (e.g., UCPD, DSA).
Press release
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Today, the European Commission and the network of consumer protection authorities (CPC-Network) announced a coordinated action against Swedish video games developer Star Stable for suspected infringements on EU consumer law. The action is coordinated by the Swedish and Norwegian consumer authorities. BEUC welcomes this action, yet more needs to still must be done to ensure safe gaming environments for all.
Factsheets
- PDF Document - 1.13 MB

Available in English
In 2013, the European Commission proposed to update the Air Passenger Rights Regulation, a 2004 Regulation giving important rights to passengers when flights are cancelled or delayed. However, since then the file has been blocked in the Council of the European Union. The proposal is now back on the negotiating table, in need of a revamp.

The world is changing fast. The green transition and digitalisation are trends that are having - and will have - a significant impact on consumers. BEUC is at the forefront of efforts to ensure consumers are front and centre in a greener and more digital Europe.

The EU’s flagship climate programme - the European Green Deal - will bring big changes for consumers, whether it is greener and more durable products or energy efficient home renovation. Consumer buy-in will be central to the Green Deal’s success and BEUC’s work is centred around ensuring the green transition is both affordable and accessible to all consumers. 

The digitalisation of the economy is also posing challenges to consumer protection. BEUC is leading efforts to ensure that EU consumer law adequately protects consumers in today’s digital world, whether it’s protection from ‘dark patterns,’ unfair online advertising and privacy-intrusive profiling and personalisation, or when dealing with connected products.

Efforts to ensure consumer protection in the green and digital transitions go hand-in-hand with wider efforts to strengthen consumer rights, such as the right to meaningful information, protection against unfair terms and practices, or the right to remedy when things go wrong.

BEUC is also working to ensure passengers – across all modes of transport – and travellers enjoy strong and enforceable rights, including for multimodal journeys. BEUC will also ensure that passengers are protected against airline insolvency and that there is a review of pre-payment business models in the tourism sector, which have proved unsustainable in times of crisis.

  • Continue to update and modernise EU consumer law as society becomes increasingly digitalised:
    • Meet challenges of consumer protection by strengthening consumer rights, such as the rights to receive correct information, to not be misled, to be protected against unfair terms and unfair practices, or to have remedies available in case of faulty goods
    • Consumers should have effective remedies available if traders breach EU consumer law
  • EU air passenger rights legislation improved and completed. Legislation must be better enforced to ensure the difficulties consumers face when travelling by air are reduced
  • Defend the consumer voice during the EU’s fitness check of consumer law (REFIT)
  • Make sure consumers are protected when it comes to who is liable for a defective product